Individual Due Diligence
Integrity provides assessment about a subject’s compliance to legal, social, and ethical obligations, as well as other business-standards.
Know Your Market
Market intelligence provides information relevant to a company’s market – trends, competitors and customer monitoring (existing, lost and targeted). It involves the gathering of data from competitors, customers, industry experts, and sometimes suppliers and other third-party market participants. It is specifically proposed to assist on accurate and confident decision-making, as well as determining strategies in areas, such as market opportunity, market penetration, and market development. It also helps businesses in making informed decisions regarding an acquisition of a company that operates in a certain market, or investments in a certain market environment under review.
Scope and Methodology
Desk research | Interview with expert | Enquiries |
Case Study
Know Your Competition
Competitive Intelligence is the act of defining, gathering, analysing, and distributing intelligence about products, customers, competitors, and any aspect of the environment needed to support executives and managers in the strategic decision-making for an organization. It embraces the entire environment and stakeholders: customers, competitors, distributors, technologies, and macroeconomic data.
Scope and Methodology
Desk research | Mystery shopping/outlet survey | Field research |
Interviews with expert, trade association | Enquiries |